Many contractors look at a website as an unrelated expense from marketing. This is regrettable and the major reason why many websites under-perform in their sales potential. Having a website is one thing, but you do not want to scare away your potential clients. The Internet is still very much in its infancy and therefore our view of the internet is still developing. It’s been a slow process, but many contractors’ stance towards website development and marketing has begun to evolve.
Unfortunately, far too many contractors still don’t consider websites as a part of their marketing efforts. They’ll pour thousands of dollars into traditional forms of marketing but fail to properly plan and execute their website or invest in effective online marketing strategies. The beliefs that the only reason a contractor should have a website, is so clients can see that they are ‘legit’, or see some photos of work they’ve completed, is tremendously wrong thinking.
As you begin to put time, energy and money into your online presence it is important that you consider your website as part of your overall marketing plan. Instead of being viewed as just another expense, your website should be considered as a marketing endeavor worthy of being incorporated fully into the marketing budget. Contractors that take this view are setting themselves up to have a long-term presence on the Internet as well as lasting success.
Wednesday, 30 June 2010
leads
leads
Though I am completely against purchasing leads, there are many contractors out there that continue to use this method as a form of their marketing budget. This article is written, for contractors who decide to purchase leads. Be careful and follow some of the advice in this article.
Make sure you are 100% confident that the lead company you are dealing with has a fair return policy. Most lead companies have software in place, or verify the lead before they sell it to weed out any fake, or bogus leads. But even with these barriers in place, it is not unusual for one to slip through the cracks. If you receive a bogus lead, there is no reason why you shouldn’t get your money back. There should be a rock solid return policy in place. This includes, no contact, bad phone number, etc.
By Aaron O’Hanlon
Though I am completely against purchasing leads, there are many contractors out there that continue to use this method as a form of their marketing budget. This article is written, for contractors who decide to purchase leads. Be careful and follow some of the advice in this article.
Make sure you are 100% confident that the lead company you are dealing with has a fair return policy. Most lead companies have software in place, or verify the lead before they sell it to weed out any fake, or bogus leads. But even with these barriers in place, it is not unusual for one to slip through the cracks. If you receive a bogus lead, there is no reason why you shouldn’t get your money back. There should be a rock solid return policy in place. This includes, no contact, bad phone number, etc.
By Aaron O’Hanlon
Tuesday, 22 June 2010
EU to ban entry of illegal timber
New rules expected from July to outlaw importing timber chopped down illegally outside the EU
The European Parliament is expected to pass legislation in early July banning illegal timber from entering the EU market.
Currently it is not against the law to sell timber in the EU that was chopped down illegally in its country of origin. The European Parliament has now agreed on regulation that will require importers of timber products to conduct a due diligence process to ascertain the origins of the timber - although recycled products are exempt.
Other members of the supply chain will only need to know who they have bought or sold to so that if there is a case of allegedly illegal timber, the person who first placed it into the market can be identified.
22 June 2010 | By Stephen Kennett
The final vote in the European Parliament will be on 6 July, but this is unlikely to change the outcome. After this, member states will be given 27 months to implement the agreement in their national laws.
Rachel Butler, the head of sustainability at the Timber Trade Federation, said: “The Parliament put on the negotiating table some unworkable suggested amendments but ultimately it has always been clear from the start that one issue was the real point of debate – the inclusion of a prohibition.
“This has now been agreed and will only apply to the first placer and will mean that it is a criminal offence to place illegal timber on the EU market. However, the burden of proof will rest with the prosecution and illegality is defined by the country of harvest”.
Butler added that with lead times and forward planning, two years is not a long time. “As TTF has made due diligence mandatory, all members should be ready to meet this regulation.
“The TTF has always intended to become a monitoring organisation and will need to apply to the European Commission to be able to officially run a due diligence process. We believe our system is robust enough to meet the criteria set by the regulation.”
The European Parliament is expected to pass legislation in early July banning illegal timber from entering the EU market.
Currently it is not against the law to sell timber in the EU that was chopped down illegally in its country of origin. The European Parliament has now agreed on regulation that will require importers of timber products to conduct a due diligence process to ascertain the origins of the timber - although recycled products are exempt.
Other members of the supply chain will only need to know who they have bought or sold to so that if there is a case of allegedly illegal timber, the person who first placed it into the market can be identified.
22 June 2010 | By Stephen Kennett
The final vote in the European Parliament will be on 6 July, but this is unlikely to change the outcome. After this, member states will be given 27 months to implement the agreement in their national laws.
Rachel Butler, the head of sustainability at the Timber Trade Federation, said: “The Parliament put on the negotiating table some unworkable suggested amendments but ultimately it has always been clear from the start that one issue was the real point of debate – the inclusion of a prohibition.
“This has now been agreed and will only apply to the first placer and will mean that it is a criminal offence to place illegal timber on the EU market. However, the burden of proof will rest with the prosecution and illegality is defined by the country of harvest”.
Butler added that with lead times and forward planning, two years is not a long time. “As TTF has made due diligence mandatory, all members should be ready to meet this regulation.
“The TTF has always intended to become a monitoring organisation and will need to apply to the European Commission to be able to officially run a due diligence process. We believe our system is robust enough to meet the criteria set by the regulation.”
Monday, 7 June 2010
tradessupermarket.com is the no1 tools price comparison website,to find cheap tools/materials and anything else a tradesman could ever need.
Cheap vans along with the cheapest van hire/leasing.
We also have a fantastic compare skip prices section coming very soon.
We are confident that you can find the best price for tools, best price for materials on the market now.
We look forward to you visiting us soon.
Cheap vans along with the cheapest van hire/leasing.
We also have a fantastic compare skip prices section coming very soon.
We are confident that you can find the best price for tools, best price for materials on the market now.
We look forward to you visiting us soon.
Friday, 4 June 2010
product
Hi guys and girls ( tradesman )
Our products are now being uploaded onto the website, first companies on are screwfix, and DIY tools. hundred more to come so watch the site! and feel free to use.
Our products are now being uploaded onto the website, first companies on are screwfix, and DIY tools. hundred more to come so watch the site! and feel free to use.
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